Read more from Molly Livermore
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How Well Do You Know Your Customer’s Journey?
Molly Livermore | January 25, 2017
When I speak with clients, I often ask them to take me down the road of their digital customer journey. This keeps the conversation open and free-flowing. I usually learn a lot about what my…![](https://www.dacgroup.com/wpe-content/uploads/2016/11/Presents.jpg)
Preparing for the Holiday Shopping Season
Molly Livermore | November 30, 2016
For many retailers the holiday season represents an opportunity to close the year out with strong sales (both online and offline). Molly Livermore shares some strategic insights that can help ensure brands make the most…![](https://www.dacgroup.com/wpe-content/uploads/2016/10/Location-Marketing_Cover.jpg)
Why Location Marketing Should Be the Foundation of Your 2017 Marketing Plan
Molly Livermore | October 7, 2016
81% of consumers go online to search for products and services to make local buying decisions. This has big businesses beginning to see that local marketing should be at the core of their marketing plans.…![](https://www.dacgroup.com/wpe-content/uploads/2016/08/Rio-1.png)