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The future of SEO in the age of AI search engines
Monday, October 07, 2024
Bill Franklin
SEO
As artificial intelligence (AI) continues to revolutionize industries, the world of search engine optimization (SEO) is poised for radical transformation. Traditional search engines like Google and...
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5 realistic insights into generative AI’s impact on search and SEO
Friday, October 04, 2024
Dan Temby
SEO
As a technologist with a vested interest in the evolving landscape of search and AI, I’ve observed a lot of hype and misconceptions surrounding generative AI’s potential to revolutionize...
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The Full-Funnel Media Approach
Wednesday, September 11, 2024
Tamara Garcia
In today’s rapidly evolving digital landscape, brands must adapt quickly to stay relevant and effective. Traditional media alone can no longer reach and engage audiences as it once did. With...
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Testing the Impact of “Event” Google Posts on Promo-Specific Coupon Traffic
Friday, August 23, 2024
In today’s digital landscape, visibility is key to driving customer engagement and, ultimately, business success. DAC continually test and refine strategies to ensure our clients not only reach...
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Plugged In: Supercharge Your EV Station Listings for Maximum Visibility
Wednesday, August 21, 2024
The electric vehicle (EV) revolution is rapidly transforming the automotive landscape, with more consumers shifting toward eco-friendly transportation. As this shift accelerates, the demand for EV...
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Who will win this algorithm update: Reddit or AI?
Monday, August 19, 2024
Bill Franklin
Reddit has experienced a significant surge in search engine rankings over the last year (+446% increase in Top 3 rankings), raising questions about whether the platform will continue to benefit from...
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Who will win this algorithm update: Reddit or AI?
Monday, August 19, 2024
Bill Franklin
Reddit has experienced a significant surge in search engine rankings over the last year (+446% increase in Top 3 rankings), raising questions about whether the platform will continue to benefit from...
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A Two-Way Street Not Explored: Knowing your audience so that they can fully know you
Tuesday, August 13, 2024
Introduction and advertising overload In today’s digital age, consumers are bombarded with an overwhelming amount of advertising content across channels and tactics. Did you know that we...
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Human or AI? How to detect AI-written content
Monday, August 12, 2024
Have you ever paused to wonder if the article you’re reading was crafted by a human or AI? In the age of generative AI, this question is becoming increasingly relevant. The advent of AI...
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Google’s decision to keep third-party cookies: What it means for your brand
Thursday, August 01, 2024
On Monday, July 22, Google announced a significant shift in its plans regarding third-party cookies in the Chrome browser. Initially slated for deprecation, these cookies are here to stay, with...
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