Digital Media
DAC’s paid digital media solutions engage customers and prospects across the entire funnel, integrating data, insights, and the latest technology to deliver both brand and performance outcomes.
Full-funnel paid media
Our full-funnel media programs are designed to support every stage of the customer decision journey, seamlessly blending branding and performance efforts to power transformative outcomes.
PAID MEDIA SERVICES
Search Engine Marketing
As generative AI expands SEM’s reach into upper-funnel searches, we deploy SEM as not only a performance tool but also a strategic channel for nurturing leads throughout the customer journey.
Programmatic & Display
From CTV to DOOH, we use programmatic and display advertising to drive upper-funnel awareness, deliver highly targeted mid-funnel engagement to drive prospects to conversion.
Traditional & Offline Media
We integrate traditional and offline media with digital efforts to drive multi-channel engagement, supporting conversion efforts by amplifying message recall and brand credibility.
Powered by seriously innovative tech
TransparenSEE
Effortlessly manage, monitor, and optimize local listing data across all sites.
IRIS
Synchronize workflows, uncover insights, and harness data to power continuous optimization.
Amplify your reach with media-forward campaigns.
Engage your audiences with local-forward strategies.
Make data-forward decisions for measurable results.
Drive outcomes with a performance-forward mindset.
Get ahead with AI-forward innovations.
Elevate your appeal with brand-forward solutions.
Amplify your reach with media-forward campaigns.
Engage your audiences with local-forward strategies.
Make data-forward decisions for measurable results.
Drive outcomes with a performance-forward mindset.
Get ahead with AI-forward innovations.
Elevate your appeal with brand-forward solutions.
Social Media
Social media’s deep, self-selected signals—such as behaviors, interests, and brand interactions—empower DAC to build awareness and engage users at every stage, from broad discovery to precise retargeting.